Once again, Olio Guglielmi will take center stage at Pitti Taste, the leading event for the world of high-quality food. From February 8th to 10th, 2025, we will be at Fortezza da Basso in Florence, located in the Central Pavilion, Ground Floor – Stand N/2. This is a unique opportunity to share with visitors the essence of our passion: authentic extra virgin olive oil from Puglia.
This is not our first time at this extraordinary event, and every year it becomes a special moment for us. Pitti Taste is not just a showcase for gastronomic excellence but also a space to tell our story and reveal our latest innovations. This year, we are thrilled to present the newly redesigned Le Monocultivar line, a tribute to Puglia’s most representative olive varieties. Alongside this refreshed collection, we will unveil many more surprises sure to captivate enthusiasts, professionals, and buyers.
Non è la prima volta che partecipiamo a questo straordinario evento, e ogni anno per noi rappresenta un momento speciale. Il Pitti Taste non è solo una vetrina per eccellenze enogastronomiche, ma anche un luogo d’incontro per raccontare la nostra storia e far scoprire le nostre novità. Quest’anno, in particolare, siamo entusiasti di presentare il restyling della linea Le Monocultivar, un omaggio alle cultivar più rappresentative della Puglia. Accanto a questa collezione rinnovata, ci saranno tante altre sorprese che sapranno conquistare appassionati, professionisti e buyer.
Now in its 18th edition, Pitti Taste is recognized as one of the most important events in the world of fine food. Organized by Pitti Immagine, the event transforms Florence into the capital of taste, bringing together producers, chefs, buyers, and food lovers to celebrate quality and innovation.
Now in its 18th edition, Pitti Taste is recognized as one of the most important events in the world of fine food. Organized by Pitti Immagine, the event transforms Florence into the capital of taste, bringing together producers, chefs, buyers, and food lovers to celebrate quality and innovation.
This year’s central theme, “Born Under the Sign of Taste”, is a tribute to the authenticity and creativity that define Italian excellence. This concept resonates deeply with our philosophy: producing extra virgin olive oil means respecting the land, enhancing its unique characteristics, and turning every bottle into a unique and unforgettable sensory experience.
Pitti Taste is a remarkable journey through the most authentic flavors and a chance to meet producers who share stories of tradition and innovation. We are proud to be part of this celebration of taste, ready to bring to Florence the best of our land and our passion.
During the three days of the event, our stand will be the starting point to explore the world of Olio Guglielmi. Alongside the restyling of the Le Monocultivar line, we will showcase new collections designed to celebrate the beauty and authenticity of Puglia, blending design and tradition. Every product tells a story of dedication and quality—values that have always guided our work.
But that’s not all: visitors will have the opportunity to enjoy a unique experience through personalized tastings, discovering which oil best matches their tastes or professional needs.
Don’t miss the chance to visit our stand and discover all the exciting innovations we’ve prepared for this edition of Pitti Taste.
Book your appointment now and live a personalized experience with us!
We are ready to welcome you to share stories, flavors and visions that project us into the future, always linked to our roots. Florence awaits us, and we can’t wait to let you experience the essence of our work.
we are waiting for you!
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